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FOR CAROLINA HERRERA BY FAKE IS REAL
Produced and crafted by Caapsai and directed by Fake Is Real, the narrative follows the path of a single, precious drop of perfume as it flows over textured raw ingredients, alternating with hyper-sleek macro shots of the new golden bottle. We focused heavily on the signature codes of this launch: Gold, Solarity, and the iconic Signet Ring.
Directed by Fake Is Real
Produced and crafted by Caapsai
Executive Producer: Marc Gardeta
Line Producer: María Soler Chopo
Still Photography: Ana Madrid
Photo retouch: Ramón Fuguet
Gen-AI artists: Nico Miranda, David Martí, Hector Mateo Prió
VFX supervisor: Ivan Garriga